The Prince of Wales has called on world leaders to fix global problems made urgent by the Coronavirus pandemic afrter announcing a project that he is calling ‘Great Reset’. The project will be kicked off with a virtual event on June 3rd and is in partnership with the World Economic Forum – the organisation behind the event that gathers the world’s richest people for a symposium in Davos.
This is not the first time that Prince Charles has partnered with the WEF. In January, Charles started a partnership with the organisation called Sustainable Markets Initiative and used a panel at Davos to discuss how he though capitalism needed to reset in order to prevent the worst effects of climate change. The Prince of Wales is now applying that logic to dealing with the effecrs of the COVID-19 pandemic.
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According to The Telegraph, The Prince of Wales has been working with Klaus Schwab, the founder of the World Economic Forum, on projects to help recovery from the pandemic. A spokesperson told The Telegraph, “The Prince believes that as countries and businesses around the world look to rebuild after the crisis, there is a unique but narrow window of opportunity to accelerate the sustainability agenda in a way that puts people and planet first. Before industries simply return to the old ways of doing things, this group, led by the Prince and Professor Schwab, is setting out to show we have a chance to recover by doing things differently and with a lot less negative impact on the world we live in.”
In recent weeks, Prince Charles has been urging people to ‘Pick for Britain’ as the UK faces labour shortages on its farms. He has also been sharing videos of his beehives to celebrate World Bee Day and next week will be a guest DJ on the Classic FM Radio Station.